My name is Bethany, or B for short, and I am the designer behind Brands in Bloome.
I have been a visual artist for my entire cognizant life, but beyond my art, have always felt drawn to the process of building something from the ground up. As a child, I was one of seven kids in a not-so-well-off family, so I learned early on how to work both hard and smart to make the things I wanted when I had very few resources.
What I have found is that regardless of the medium (art, business, life) my greatest gift is in people. I love to connect, to teach, to learn, and to really know the people around me. I believe that when you focus on the impact you have rather than your bottom line, you cannot fail.
I'm B,
BRANDS IN BLOOME
I began my career in design as an Art History and Interdisciplary Studies major at Emory University in Atlanta, GA. In this program, I had the opportunity to take classes in the arts, psychology, sociology, and communications to amalgamate a concentration in visual culture and a dual major in art history. While I was completing my dual degree, I began working at the Emory Center for Digital Scholarship. This job began my experience using design tools like photoshop, wordpress, and illustrator. I credit so much of my career to the team at ECDS; without them I wouldn't have had the time and tools and encouragement to learn. I also served as a personal assistant to Dr. Jagdish Sheth, an expert in marketing who taught me about business psychology and consumer behavior.
After college I moved to Raleigh, NC and worked in marketing agencies, art galleries, and communications firms to hone my skills in art, design, marketing, and business management. For marketing roles, I worked as an editorial intern for marketing agency Three Ships and served as the lead designer for communication firm The Brock Group. I simultaneously took on a residency at 311 Gallery, both showing art and managing the gallery. I finally landed on my favorite job: Director of Art and Exhibitions at Imurj Gallery in downtown Raleigh. It was through this role that I learned just how much I love helping artists and creators and aspiring business owners find their way to sustainable success. I managed the gallery, planned events, took on our marketing, and even performed a brand revitalization just before Covid hit in March of 2020.
Unfortunately Imurj had to close its doors, but it was a blessing in disguise as I finally had the time and all the experience I needed to dive into what I knew I was always most passionate about: opening my own branding agency.
In fall of 2020, I opened Brands in Bloome to help other small business owners tap into their creativity and bring their vision to life. I now live and work in Charleston, SC, with my pup Oaklyn where we soak up all the sun and creativity this vibrant little city has to offer.
I truly love what I do, and I am so thankful for the opportunity to work hand in hand with my clients to help their businesses thrive.
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My History in Art, Business & Design
There aren't enough good things to say about Bethany. Her attention to detail and commitment to BrandS IN BLOOME's extensive strategy process was far and above what we expected. By the time we got to the brand reveal, we assumed it wouldn't match up to the quality of the strategy phase, but once again, she surpassed our expectations. We couldn't be happier with our brand package and now consider Bethany, an instrumental part of our team.
Conor Sheehan, CEO Interbloom
Chloe Sexton, Owner Supposey Venue
Working with Bethany has been a 10/10 experience. She has been wonderfully professional and diligent throughout the process, and has taken care and time to explain each step to me. She makes an overwhelming obstacle seem easy to tackle together when she breaks down the to-do list into digestible pieces. She has pushed me creatively, challenged me, and given me a leg up already, and we aren’t even half way done! I have full trust in Bethany’s process, and enjoy learning how to improve my business, with her vetted design and strategy expertise. What seems impossible to do alone, is very attainable with Bethany on your team.
Thank you Brands in bloome!!!
Frantz Civil, Owner Loni
Bethany is amazing! We are a start-up in the enterprise networking space so branding, technical material, and decks are a critical part of our customer education and sales process. Our slides receive constant compliments from not only customers but also potential investors! Highly recommend Bethany and Brands in bloome!
Abi Van Meter, Owner IDYL Photo
Bethany is so incredible and working with her through this branding process has been so much more than I ever thought. She has made me fall in love with my work all over again. Every time we talk I feel so inspired to be the best version of me, and seeing my work put into website form with a full brand that is perfectly me has left me speechless. Her talent is unmatched! Thank you so much for everything, Bethany!
Patricia Aro, Your Plan A Events
Bethany did a rebrand for our company Your Plan A Events. If we could scream and shout Bethany's name for everyone in the world to hear it we absolutely would. She is detail oriented and puts so much time and care into each and every single one of her clients. Bethany worked with us to completely overhaul our brand image, marketing plans, and consulted us on our website design. Because of her personal attention to detail and ability to convey our whole brand story we finally feel confident when sharing our brand image with others. We cannot recommend Bethany's work enough. Even after our work together, Bethany is continually providing us with resources to make her services + product shine brighter.
Jordan West, Photographer
I can’t say enough good things about Bethany and her business, Brands in Bloome.
When I approached Bethany I had several muddled thoughts, drawing, inspiration boards and such and only had an idea of what direction I wanted my business to go. Together, she brought this tiny seed to life in a way I could have never imagined. We dove deep into the process of my services, pricing, my “why” and so much more. The clarity coming out on the other side is felt so deeply and I feel so secure in my vision and what I offer. Not only is branding artwork unique, beautiful, and iconic, but my webpage has seen so much improvement in SEO and aesthetics. She wrapped up all of my off the wall ideas into a perfect bow and asked all the right questions over the course of our time together. I can never thank her enough. If you’re on the fence about Bethany, please do yourself and your business a favor and go for it!
